PIP Triad Goes Off-Road!

PIP Triad ATV Graphics

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Job Opportunity

Outside Sales Representative

Are you the New Business Development Representative we’re looking for?

If you are a seasoned print sales professional who understands business development and marketing and especially enjoys working with people, then this is the ideal position for you. You should have experience in direct marketing and/or business development, backed by a demonstrated ability to develop and implement marketing solutions that drives business sales.

We are PIP of the Triad, part of the world’s largest network of printing and marketing services, as well as being the leader in document management and e-commerce for the printing industry and we are looking for someone to help create and develop new business opportunities using a consultative selling approach.

We are dedicated to providing exceptional service and outstanding quality to our growing customer base, ranging from Fortune 500 corporations to home-based businesses.

PIP is dedicated to help our customers and prospects more effectively grow their business. We do this through: acting as a communications consultant and expert resource which allows customers to concentrate on building their own business offering integrated cross-media direct marketing programs, web-to-print solutions, and traditional services such as mailing and fulfillment services, graphic design, printing, copying, finishing, poster and banners.

We prefer an individual with experience in outside sales and/or in the printing/copying industry.

Contact
Jason Crutchfield
Director of Sales
Jasoncrutchfield@piptriad.com

Effective Flat Sign Designs!

We realize that not every customer can afford a custom 3-D sign. Instead of letting you walk away disappointed, we’ve got some easy tricks up our sleeves for giving a custom 3D look to flat panels that will remain within your budget and provide the same effect you’re look for…

TS76 Bleamer Carbon

Use a panel – Besides helping you manage the copy, a panel in a contrasting color can add a 3-D effect.

Add a shadow – Experiment a little—try a heavy outline with an in-shade on the lettering or a cast shadow beside it. Or, a pale pencil thin shadow on the main copy. There are a lot of cool shadow effects to play with. It can be on the lettering or on the panel or both.

Try a layer – Look for one element that could be cut out and applied to the main panel, like the logo graphic. Or create the look of layers on the whole sign by adding a layer behind the edges extending out a little.

Effects can help – Adding a convex effect to the primary copy or a chrome effect outline works well. Using a chrome or gold effect border on a panel does, too. Use these effects sparingly, though.

Have something in the background – A pale image in the background can make the lettering appear to be raised, or push the lettering toward the viewer. A fade, blend or texture can do the same thing.

Cut it to shape – Maybe an interesting panel design, or maybe just slice off something to get away from the standard 4-by-8 format. Or, maybe cut a 4-by-10 down to 3-by-10.

Keep the primary copy strong – This is true for any sign—flat, 3-D or on a vehicle—but it’s worth repeating. It’s the most important copy, so why not make it obvious that it’s important?

Originally published on SignCraft.com